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Marketing to Medical Practices

Do you want a stable source of new patients?

Do you want to expand access to your services in your community?

Do you want to help limit reliance on medications and help prevent unnecessary surgery?

Of course you do!!

Do you know how to approach a medical practice?

Do you know what to say?

Do you know how to respond to hard questions?

If your answer is "kind of" "I think so" or "no" then you're in the right place.

I'll teach you a highly professional approach proven to gain respect for your skills and build a referral driven practice!

EARN YOUR CERTIFICATE OF COMPLETION

Complete all three modules to earn certification.

Separate yourself from your competition in a hiring situation.
Ensure your marketing staff is up to the task to represent your practice as you would like it to be.
Commit to enhancing the appreciation of less invasive care in your medical community.

JOIN NOW

Course Outline: Each Module is $150.00 and comes with applicable unit worksheets.

Module One: Getting Started

Unit 1: Introduction
Unit 2: Needs Based Sales Overview
Unit 3: Current overview of medical relationships
Unit 4: What to bring
Unit 5: Creating a call cycle
Unit 6: Finding MD’s: Who and How Many
Unit 7: Getting Time with MD’s
Unit 8: What specialties should you target
Unit 9: Initial Outreach: Meetings vs. Letters vs. Calls

Module Two: Needs Based Sales

Unit 1: Opening Statements and Painting Patient Pictures
Unit 2: Probing and Clarifying Questions
Unit 3: Features and Benefits
Unit 4: Research the foundation of your conversation
Unit 5: Closing
Unit 6: Key Selling Features
Units 10 thru 11: The Competition
Unit 12: Overcoming Objections

Module Three: Finishing Touches (These change from time to time based on current events)

Unit 1: Maintaining Contact
Unit 2: Post Call Notes
Unit 3: Selling IQ
Unit 4: Troubleshooting when you don’t see referrals
Unit 5: Proper Time Management
Unit 6: Organization
Unit 7: Specialty DC Practices
Unit 8: You can’t win them all - know when to walk away.

Frequently Asked Questions

I don't want to take the course, I want to hire a marketing person to do this for me. Can they take the course?

Absolutely! We will provide certification for all staff who complete the course.

If I purchase Module One do I have to purchase the other modules?

No, but in an effort to always improve our services I would appreciate friendly feedback!

Can I skip a Module and just purchase the one I want?

You can purchase any Module at anytime. Keep in mind that lessons build off of each other. So if in Module 3 you are confused because you are missing Module 1 and 2, you'll need to go back and purchase those modules. We won't be responsible for bringing you up to date on non purchased lessons.

I don't need all the modules and would like to purchase just one unit in a module. Is this possible?

Of course. We understand that everyone has varying marketing experience and needs. Please see our store page for more information.

Can you come to our office to consult?

I am always happy to consult by phone, Skype or FaceTime by appointment. I will not market your practice for you. This is your business and your relationship. You or one of your staff needs to be the frontman or woman. For more on a consultation call please see our store page for more information.

Is the course refundable?

No, please see our Terms of Service page. Once you have access to the material you can't unsee, return a download or un-hear my material. I'm sure you understand.

How long do I have access to each Module?

You have one year from the date of purchase to complete each module.

Coming Soon!

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